Case study

Case Study: Ecommerce Checkout Experience Redesign

Challenge: Fashion ecommerce retailer had high cart abandonment (62%), especially on mobile. Checkout process required too many fields and decisions. Our solution: Simplified checkout from 7 steps to 3. Added guest checkout option. Redesigned product pages for mobile. Implemented smart auto-fill and saved payment methods. Result: -32% cart abandonment, +18%...

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Case Study: Ecommerce Checkout Experience Redesign

Challenge: Fashion ecommerce retailer had high cart abandonment (62%), especially on mobile. Checkout process required too many fields and decisions.

Our solution: Simplified checkout from 7 steps to 3. Added guest checkout option. Redesigned product pages for mobile. Implemented smart auto-fill and saved payment methods.

Result: -32% cart abandonment, +18% checkout completion, +24% average order value improvement, 40% less support inquiries about checkout.

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