WordPress Project Launch Checklist
Essential launch checks for WordPress delivery: redirects, form QA, performance baseline, SEO readiness, analytics events, and rollback safety.
Most launches happen without a structured checklist — and problems surface after the site is already live. This checklist covers every important verification before pressing publish.
Technical checks
- All 301 redirects from old URLs configured and verified.
- SSL certificate active and HTTP → HTTPS redirect working.
- robots.txt does not block pages that search engines need to crawl.
- Sitemap.xml generated and submitted to Google Search Console.
- Core Web Vitals: LCP < 2.5s, CLS < 0.1, FID < 100ms.
Content checks
- All meta titles and descriptions filled in.
- All images have descriptive alt text.
- Contact forms send email notifications and pass data to CRM.
Analytics and backups
- GA4 events configured: form submission, CTA clicks, key scroll depth.
- Automated daily backup configured and tested.
- Rollback plan documented and validated.